Mascara is a cosmetic formulated with pigments, waxes, oils and preservatives to darken and thicken the eyelashes. Just like the hair on your head, eyelashes can be thin, brittle and unruly. Therefore, different types of mascara have been developed / designed to address these common issues. There are seven basic types of mascara namely – Waterproof, volumizing, smudge-proof, curling, lengthening, lash-defining and eyelash primer.